I am delighted to be running a marketing workshop, supported and hosted by Basepoint Haywards Heath, to help businesses develop their very own marketing plan. The workshop is taking place on Friday 3 February 2017 and will run from 9.30am to 1.00pm.
This half day work shop will take you through step-by-step on how to develop a bespoke marketing plan for your business. It will be a hands-on practical session helping you to produce a marketing plan you can use straightaway.
What the marketing workshop will cover
In this session we will cover;
– Making sure your marketing plan really helps you achieve your business objectives
– Knowing and learning from your competition
– Defining what makes you unique and gives you the competitive edge
– Understanding who your most profitable customers are
– Setting objectives and goals for your marketing activity
– Developing a plan of marketing activity that you can afford
– How to measure and evaluate the impact of your activity
This workshop is free and open to everyone, not just Basepoint Haywards Heath clients. However, spaces are strictly limited and advance booking is essential. To reserve your space, please contact the Haywards Heath team on 01444 849250.
About Basepoint Business Centres
Basepoint Business Centres provide a wide range of high quality workspaces to let, including serviced and managed offices, workshops, trade counters and studios. I particularly like them as they are not run like ordinary centres. As well as providing a range of flexible serviced and managed offices, virtual offices and serviced meeting rooms, they aim to build small to medium size business communities that add value to the areas they are in, rather than simply locate small businesses under one roof.
Each centre holds regular, free to attend, networking events and seminars to help raise awareness of business issues and to provide advice on key areas such as business planning, sales, marketing and PR.
I was attracted to working with Basepoint as they are wholly owned by a charity, The ACT Foundation, whose mission is to ‘ACT to enhance the quality of life for people in need’. Any profit from the Basepoint operation is used by the charity to further its charitable objectives within the communities that it serves. In addition, all Basepoint Business Centres provide financial support to a local charity as part of their own objective to help develop sustainable communities. This support is funded by The ACT Foundation from its reserves and not through revenue generated at the Centre.